Lou’s Real Estate Blog

Expert Tips For Selling or Buying a Home and Other Musings

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19 Marketing Strategies To Sell Your Home Quickly and For Top Dollar
Home Selling Tips Lou Serrano Home Selling Tips Lou Serrano

19 Marketing Strategies To Sell Your Home Quickly and For Top Dollar

Much too often I see real estate agents who work incredibly hard to get you as a client only to disappear once they list your home. In today’s market, some agents believe the home will sell itself. All they have to do is put up the listing on the local MLS (Multiple Listing Service) and wait for the phone to ring. But is that really the kind of agent that you want working for you? Does that agent really have your best interests at heart?

When my clients hire me, I give them all my effort. After all, the more exposure their home gets, the faster the home will sell, and a home that sells quickly will usually sell for a higher price than a home that sits on the market for months.

Here are 19 marketing strategies that I will implement when selling YOUR home…

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9 Things That Make Your Home Look Old and Outdated
Home Selling Tips Lou Serrano Home Selling Tips Lou Serrano

9 Things That Make Your Home Look Old and Outdated

Why do some homes sell quickly for top dollar, while others in the same neighborhood don’t command the same price and take forever to sell?

Often it comes down to the condition of the home. Homes that are move-in ready will often sell quicker and for money than homes that need work.

In this video, I share 9 things that make a home look old and outdated, and how to fix them.

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How Poor Landscaping Decreases Property Values
Lou Serrano Lou Serrano

How Poor Landscaping Decreases Property Values

Landscaping can greatly enhance the curb appeal of any home creating a positive first impression for potential buyers. Beautiful landscaping can create the impression that the rest of the home is also well maintained.

In a recent study, trees.com found that poor landscaping can decrease property value by as much as 30%. In today’s hot market a decrease of only 10% can mean tens of thousands of dollars being left on the table…

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